Brand Design Lead

About TinyWins

The Role

The Offer

• A lead role on identity and brand design projects for ambitious clients, with creative direction on your side of the table.
• A remote-first team that works fast, shares context and trusts you to run your lane.
• Close collaboration with strategists, copywriters, digital designers and creative leadership.
• Project-based engagements with full-time hours, and a path to more work as projects grow.
• Rate based on experience.

Responsibilities

• Lead visual identity projects, from exploring distinct visual territories through to one final direction.
• Design logo marks, typography, color, imagery and graphic systems that fit the brand's Big Feeling.
• Evolve existing identities with a light touch when the foundation is strong, or push them further when it isn't.
• Write and design brand guidelines that teams can use without calling you.
• Extend the identity across touchpoints such as web, presentations, fundraising and sales decks, and print.
• Present concepts to clients and guide them toward the strongest idea.
• Direct and review the work of supporting designers.
• Work with strategy and copy so the visuals carry the story.

Qualifications

• 8+ years in brand and identity design, at a studio, agency or independent practice.
• A portfolio that shows strong typography, systems thinking and ideas that go beyond a logo.
• Experience delivering complete identity systems and brand guidelines.
• Skill with Figma, Adobe Creative Suite or similar tools.
• Comfort presenting work to clients and defending your decisions with taste and reason.
• Experience guiding other designers.
• Bonus: motion and presentation design, experience translating a brand into digital, and a love of good photography.